BACKGROUND
With 20+ years of building a solid reputation and a successful word-of-mouth company under their belts, along with many beautiful homes, Hudson East came to us looking for branding.
OUR APPROACH
They needed a new company name, a strategy for maintaining existing brand recognition, a visual identity, apparel, and a website, now used to target their ideal clients, including high-end residential homeowners, architects, and other vendors. We helped them develop an impactful brand and web presence, a new SEO-friendly name, and a streamlined brand experience.
Scope
Brand Strategy
Naming
Visual Identity
Logo Development
Typography
Color Palette
Brand Guidelines
Website Design
Apparel Design
The Visual Identity
CUSTOM WORDMARK
CUSTOM BRANDMARK & ICONS
Apparel
Website Design
Desktop
Mobile