Sophie Wedd Design
0

Services

 
 

We partner with brands at pivotal moments — launching, pivoting, rebranding, or scaling — building distinctive identities that are strategic, story-driven, and built to last.

 
 

OUR PROCESS

1. Discover

We dig deep — gathering research, conducting stakeholder interviews, and immersing ourselves in your brand world to understand your history, vision, goals, and audience.

2. Define

We deliver sharp insights and a clear brand strategy — the foundation everything else is built on.

3. Conceptualize

We develop your brand identity through a collaborative design, feedback, and revision process — building from scratch, reimagining, or expanding what exists.

4. Execute & Activate

We deliver a comprehensive brand identity system and bring it to life — across print, digital, and physical touchpoints and channels. This includes art directing photoshoots, designing packaging and websites, crafting copy, and building campaigns.

get started
 
 

CAPABILITIES

    • Research

    • Positioning

    • Brand Architecture

    • Messaging

    • Tone of Voice

    • Brand Naming

    • Product Naming

    • Visual Identity

    • Verbal Identity

    • Brand Guidelines

    • Packaging

    • Print

    • Signage & Wayfinding

    • Stationery

    • Merchandise

    • Presentations

    • Annual Reports

    • Fundraising Materials

    • Websites

    • Landing Pages

    • E-Commerce

    • Art Direction

    • Copywriting

    • Campaign Development

    • Social & Email

    • Ads

    • Event Collateral

    • Brand Management

    • Consulting

    • Content Creation

    • Copywriting

 
 

CORE OFFERINGS

STARTER IDENTITY

For personal brands and early-stage startups, that need to look legit and go to market quickly and with confidence.

A focused brand strategy and starter identity system to take you from idea to launch — clearly, quickly, and with a strong foundation to build on.

Includes a type-led visual identity for digital use, including one wordmark or lettermark, supporting fonts and color palette, social media graphics, and a basic style guide.

Investment: From 6k
Timeline: 6–8 weeks

BRAND FOUNDATION

For established businesses and organizations ready to reposition, rebrand, and finally become themselves.

A comprehensive identity design process — from deep discovery and positioning through a complete, custom visual identity system that’s built to scale.

Includes a full custom identity, with comprehensive brand strategy, full logo suite, secondary graphics, typography, color palette, 4–5 collateral pieces, and full brand guidelines.

Investment: From 12k
Timeline: 10–12 weeks

FULL BRAND WORLD

For growth-stage businesses ready to reposition and expand their brand across every touchpoint.

Our most comprehensive engagement — a full brand world built for scale, with strategy, identity, and execution across channels and touch points.

Includes everything in Brand Foundation, plus an in depth, customized scope built to fit your needs, from brand architecture, to naming, messaging and brand voice, art direction, copywriting, website, signage, packaging, sales collateral, signage, and execution across touch points.

Investment: From 25k
Timeline: 3–12 months

 

1:1 OFFICE HOURS

Need Sophie’s brain on your project, business, or product?

Book an “Office Hours” session for a 60-minute consultation with Sophie Wedd, Founder and Executive Creative Director.

Book Office Hours

GREAT FOR:

  • Founders and marketing directors.

  • Startups and established businesses and organizations in need of consulting, brainstorming, sound boarding, and ideation, and figuring out the next steps for your brand.

  • Strategy, positioning, messaging, and design questions.

  • Getting my insights on your position in the market. Freelancers and creatives looking for advice.