Strategic, Story-driven Identities for Growing Brands
We’re an award-winning brand-building company, based in the Hudson Valley and Los Angeles and working everywhere.
We help purpose-driven brands in food, hospitality, services, and culture, to gather insights, define their identity, tell their story, connect with audience, and grow—through flexible, timeless, and scalable brand strategy, identity design, and storytelling.
OUR CLIENTS HAVE BEEN FEATURED IN
WHAT WE DO
We partner with brands to launch, pivot, realign, or scale—by building distinctive brand identities from the ground up.
Through a collaborative, research-driven process, we develop the strategy and creative direction needed to clarify your positioning, solve key challenges, and support long-term growth.
Our work results in distinct, timeless, story-driven brand identity systems that are flexible, custom, and built to last. This can include naming, messaging, and logo design, color palettes, typography, illustrations, patterns, and brand guidelines.
From there, we extend the identity across touchpoints—ensuring a cohesive brand experience for your audience.
From print and packaging, signage, and website design, to product naming, copywriting, and campaigns, we bring your brand world to life, and help you build lasting brand awareness and grow your bottom line.
1
Strategy & Positioning
Research-driven clarity that defines your voice, vision, and place in the market →
2
Brand Identity
Strategic verbal and visual identity systems built to express who you are — and where you’re going →
3
Collateral & Websites
Seamless brand execution across print, digital, and environmental touchpoints →
4
Marketing & Campaigns
Creative direction and campaign assets that activate your brand and drive engagement →
LATEST WORK
WHAT PEOPLE SAY
“We are totally gaga about Sophie Wedd Design’s design sense! And determined, flawless execution. Here’s a boutique agency that LISTENS and goes the extra mile.”
“I had the pleasure of working with Sophie and her team to develop an updated aesthetic that reflects Ritualist’s vibrant, modern vibe, so that the brand’s look & feel matches the joyful energy of our storefront. This was such a fun journey, and I’m so happy with our magical new image.”
“It was a time to celebrate & plan the future of our farm & store. The first thing we did, was reach out to the team over at SWD and hire their phenomenal brains (and hands!) to create a whole new look for our business. We love it!”