Farm to People approached us to rebrand their company during a time of growth. After considering their recent acquisitions, we maintained their brand recognition and gave them a bold new look.
They went on to scale the company, reaching new audiences and media—including Martha Stewart, TIME, Buzzfeed, Time Out & the Food Network.
We collaborated with Farm to People to develop a new identity system that’s timeless and iconic, handcrafted yet elevated, and super flexible, so that it can easily be applied across platforms.
They successfully implement their new identity to their website and social media pages, in their packaging, and in all of their marketing materials, using the style guide and strategy we provided.
The new identity helps them to establish greater credibility in a competitive market, grow their audience, and convert customers.
Naming + Tagline