BACKGROUND
Seasoned book editor and coach, Debra Gitterman, is a passionate and creative renaissance-woman, who’s been in the writing world for decades.
OUR APPROACH
Gitterman reached out seeking brand strategy, a visual identity, and a custom website design, in order to rebrand her business and attract her target clientele. The outcome is a handcrafted, process-oriented identity that helps her business stand out in a playful, unique way, reflects her personality and working style, and calls out new and established writers near and far.
Scope
Brand Strategy
Visual Identity
Logo Development
Typography
Color Palette
Social Media Graphics
Brand Guidelines
Website Design
Print Design
The Visual Identity
Print Design
Website Design
Desktop
Mobile