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Farm to People


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Farm to People


FARM TO PEOPLE

Farm to People is an online marketplace and subscription service, making it easy to discover and buy from small-batch artisanal producers.

Farm to People approached us to rebrand their company during a time of growth, while maintaining their existing brand recognition and considering their recent acquisitions. We used hand-lettering techniques to create a unique, elevated and cohesive brand identity which embodied their core values. They successfully implemented their new identity using the style guide provided, across their website, social media pages, email newsletters, packaging and print materials, in order to boost customer conversion.
 

Services provided:

  • Brand Identity Redesign
  • Print Collateral

Learn more:
farmtopeople.com

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Good Fight Herb Co.


Good Fight Herb Co.


GOOD FIGHT HERB CO.

Good Fight Herb Co. is a Hudson Valley based company, that organically grows and gathers medicinal herbs for handmade, small batch products that promote self care and thriving health. Each plant is cared for and each product made by hand by Good Fight's small crew of apprentices, with the intention of taking good care of our selves, the plants, and the ground they came from. 

Good Fight approached us to design product packaging for their new products. Some labels needed to fit within an existing look and product line, previously designed by Cara Turett. We were also charged with the task of creating a fresh new look for a new line of products that stood out from but also worked with the existing designs. 

Services provided:

  • Packaging Design
  • Illustration
  • Hand-lettering

Learn more:

www.goodfightherbco.com
ediblehudsonvalley.com

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The Hudson Standard


The Hudson Standard


The Hudson Standard

The Hudson Standard is a welcome convergence between the cocktail revolution and the “farm to table” movement. Their business soon became a commitment to their region, the ingredients in our bitters and shrubs are, whenever possible, sourced from the Hudson Valley. 

Helped to create a comprehensive branding and packaging system for an emerging company, while working as a graphic designer at John Isaacs Design. Handled all illustration and design, client and vendor communication, pre-press and project management under the art direction of John Isaacs.

Services provided:

  • Brand Identity
  • Packaging Design
  • Print Collateral
  • Illustration

Learn more:

thehudsonstandard.com
marthastewart.com
bonappetit.com

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Philmont Community Supported Bakery


Philmont Community Supported Bakery


Philmont Community Supported Bakery

Philmont Community Supported Bakery is a firm believer in the health benefits of making bread from grains that are not degenerated or uncorrupted, grains that have been cultivated from wild grasses. Most grain is now severely degenerated due to modern farming techniques.

PCSB approached us to create a brand identity and packaging system for their products. We used hand-lettering techniques to create a logo which was as handmade as each loaf of bread, and a color coding system to identify each type of bread.

Services provided:

  • Brand Identity
  • Printed Collateral
  • Packaging Design

Learn more:

searchfortheholygrain.blogspot.com

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Geoffrey Good


Geoffrey Good


Geoffrey Good

Geoffrey Good is a visionary jewelry maker, located in Hudson, NY. Geoffrey created and restored jewelry for celebrated firms and institutions such as Cartier, Fred Leighton, Verdura, Taffin, Christie's, Sotheby's & The Metropolitan Museum of Art before founding his own workshop.

Geoffrey Good approached us to redesign their makers mark and several logo versions, as they transitioned into a new space. We created a bold, contemporary mark that represents their aesthetic and can be legible at a small size, when inlayed in their jewelry. 

Services provided:

  • Logo Design
  • Makers Mark Design

Learn more:

geoffreygood.com

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Hudson Brewing Co.


Hudson Brewing Co.


Hudson Brewing Co.

Hudson, NY has a rather salacious history. Whalers and sailors, dancing girls and corrupt authorities filled the bar rooms and street corners with stories to be told for generations to come. These stories were told over pints of beer pouring from the local brewery until prohibition reared its ugly head. Not since then has Hudson had a local beer to call their very own. Hudson Brewing Co. brought back to life a brewery the fine people of Hudson could call their own again.

Hudson Brewing Co. approached us to create a brand identity, based on concept sketches by designer Cara Turett. We created a timeless, impactful logo which embodied their story.

Services provided:

  • Brand Identity
  • Printed Collateral

Learn more:

www.hudsonbrew.com
facebook.com/hudsonbrewingco
hopgurus.com
registerstar.com

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GF Woodworks


GF Woodworks


GF Woodworks

GF Woodworks is a furniture and lumber company, based in Catskill, NY. Well-Made Furniture & Hardwood Lumber" company. They use traditional furniture-making techniques to create handmade, no frills, high quality products.

GF Woodworks approached us to create a brand identity. We crafted a logo that was visually inspired by Early American coins, using hand-lettering and illustration techniques. 

Services provided:

  • Brand Identity
  • Illustration
  • Copywriting
  • Printed Collateral
  • Social Media Setup

Learn more:

instagram.com/gfwoodworks

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InTown Tees


InTown Tees


InTown Tees

InTown Tees is a a unique t-shirt company celebrating small towns. Handmade in the Hudson Valley, for the Hudson Valley. InTown Tees began when the founder moved from Texas to the Hudson Valley, and fell in love with every town she came across. She began to read the town names in letters, but see them in images - just like the Rebus puzzles in the old game show Concentration

InTown Tees approached us to build their brand. We created a series of place-based illustrations by hand for a series of teeshirts and other products, a brand identity, a website, and more, all inspired by the company's story and visually inspired by graphics from the game show Concentration.

  • Branding
  • Identity Design
  • Illustration
  • Website Design
  • Merchandise Design
  • Social media graphics
  • Marketing strategy

Learn more:

intowntees.com
instagram.com/intown.tees
facebook.com/intowntees
 

Nicholson Blunt


Nicholson Blunt


Nicholson Blunt

Nicholson Blunt is an architectural design firm, based in the Hudson Valley. They build a working relationship with clients and their project spaces.

Nicholson Blunt approached us to redesign their brand identity and create a clean and contemporary website for their business. We also retouched all of the images for the website and reworked their copy.

Services provided:

  • Logo Redesign
  • Website Design
  • Photo Retouched
  • Copywriting

Learn more:

nicholsonblunt.com